What does your business sign say about you?
Your exterior business signs are the first impressions that your customers and prospects see as they approach your place of business.
What do yours say about you? Do they communicate quality? Professionalism?
If you have a restaurant, do they express appetizing food?
An auto shop, do they suggest reliability and quality workmanship?
Appealing colors?
Readable from a distance?
Inviting?
Want to convey CHEAP….LOW BUDGET….CHEAP….AVERAGE….or simply NOTHING SPECIAL HERE? Of coursed you don’t!
Does your primary sign include only your business name, or does it also feature a tag line that somehow distinguishes you from your competition?
Take a fresh look at your signage. Make sure it reflects the quality that you believe your products and services offer.
FACT: For new businesses, your on premise signage will bring in 49% of your NEW customers.
